BellaVie Naturals was founded by Theona Xavier, a St. Lucian native with a deep love for the natural beauty of her homeland. After moving to the United States at a young age, Theona's passion for creating and nurturing led her to pursue her true calling; crafting high-quality, natural products that enhance beauty and support healthy hair care. With years of experience in formulating natural products, Theona founded BellaVie Naturals LLC in the summer of 2019. Her vision was simple: to harness the rich resources of the Caribbean, delivering premium ingredients that are both effective and nourishing for all hair types.